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Price segments It was noted that higher priced and more profitable premium products were crucial for industry profitability: The investment bank [Citigroup] says the tobacco industry is profitable only because smokers are willing to pay a significant premium for some brands and as a consequence mix [relative distribution of price segments sold in a market] is at least as important as volumes
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Sterling said its crucial to study how Black and Hispanic smokers, who also tend to smoke more menthols than their white counterparts, perceive messaging from the tobacco industry around the menthol ban
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Well, in Canada, driving laws and smoking regulations arent always on the same page
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